Wrangler AI overview

Three AI tools built into the customizer — background removal, image generation, graphic text.

Wrangler AI is three tools that live inside the customizer. They run on prepaid credits. They work for you in the template builder and for your customers on the storefront.

The three tools

ToolWhat it doesCredits
Background removalStrips the background from an uploaded image1
Image generationGenerates an image from a text prompt3
Graphic textGenerates stylised typographic artwork from plain text3

Credits never expire. They're billed separately from your Shopify subscription — different invoices, different cards if you want.

Where the tools show up

In the template builder. Click any image placeholder and you'll see the AI tools in the side panel. Run background removal on an asset before saving, generate a placeholder image to test the template, build a graphic text element on the spot.

On the storefront customizer. Tools you've enabled on a template show up in the customer toolbar. Customers spend credits from your balance — there's no per-customer billing, no separate accounts. You top up, they use, the balance ticks down.

Turning tools on per template

Each tool is on/off per template in the AI tools panel:

  • Background removal — usually on. Lets customers clean up the photos they upload.
  • Image generation — on for products where customer-made artwork is the point (cards, posters). Off for products with tight brand artwork (jerseys, uniforms).
  • Graphic text — on for products where typographic personalisation is the whole pitch (signs, mugs, prints).

Disable all three on a template and the toolbar still works fine — it just won't show your customer the AI options.

Image generation quality

Customers (and you) pick a quality level when generating:

  • Low — fast, lower resolution
  • Medium — default
  • High — slower, best for products that need fine detail

All three cost the same in credits. Pick high when the customer is making artwork for a poster-sized print; low when it's a small accent on a mug.

Auto-clean on generated images

By default, generated images come with their backgrounds already removed before they land on the canvas. Cleaner composition, no extra clicks for the customer, no extra credits.

Turn the auto-clean off in the AI tools panel if your product wants the full image with background — a poster, a full-bleed print.

What customers see

The toolbar shows the AI tools you've enabled. Customers don't see your credit balance — they don't need to. When your balance hits zero, AI tools quietly disable on the storefront and customers see the regular non-AI flow.

You'll get an email when your balance is low and another when it hits zero. Auto top-up keeps things running if you'd rather not babysit.

What's next